Design thinking

Design thinking isn’t just problem-solving. Whether you’re a designer, a developer or a business owner, this concept heavily revolves around developing solutions. To put it simply, it’s a creative, human-centric process for creating and generating solutions that are both meaningful and useful. It can be described as a common sense approach as well.

This means that design thinking first aims to focus on people’s needs, wants, and goals in order to come up with a creative solution. Ideally, this should be an innovative solution, too. In business, design thinking is often associated with competitive advantages.